Man V Fly

UK: THE SUN - 95X3’

One man. One fly. One minute to kill it.

Since time began, the common fly has been the king of pests, tormenting us at every turn and laughing in the face of swatter-wielding humans. Now, this ancient grudge comes to TV as man and fly are locked in battle in the ‘Fly Dome’, where one human has just 60 seconds to kill a fly and collect the cash prize. A flexible format, Man V Fly can be acquired for use in existing shows, for interstitials or bundled as longer-running episodes.

View Promo
Grows in audience. Episode 2 grew +22% in A25-54 and +30% in W25-54